Chesterfield director Ashley Carson gives further details of the Spireites' strip for the 2016/17 season, saying it's a design that has been long developed.
I hope you all like the new home shirt, which was unveiled this week. It is the latest advanced fabric from PUMA and includes polyester open hole mesh underarm panels and special seams to give the player maximum comfort and ventilation. We have a great working relationship with Genesis Sports, who are the only PUMA licensee working with professional teams in the UK and Ireland.
Next season they will be supplying five Championship clubs, four in League One and four in League Two, together with three in the Conference, four clubs in Scotland and one club in Ireland. In addition, PUMA deal directly with Arsenal, Newcastle and Glasgow Rangers. I am sure you will agree that it is a top brand to be associated with.
A lot of planning has to go into the selection of the shirts and training wear for the players and then also into the leisure wear that ultimately fans get to purchase. This translates into another fantastic season of sales in the Club Superstore.